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CORPORATE SOCIAL RESPONSIBILITY IN ANAMBRA AND ENUGU STATES: A CASE STUDY OF MTN AND GLO (2003- 2013)

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Abstract

Corporate social responsibility, which is the set standard adopted by companies to positively impact on the society has the potential to contribute to poverty reduction and sustainable development in the world. With the advent of economic globalization, firms no longer act as independent entities without regarding the interest of the general public. States, civil societies and businesses among others, are now considered the key agents of sustainable development; and business has become more successful and seems to be playing a leadership role. The objective of this thesis is to therefore to examined the Corporate social responsibility of MTN and Glo in Anambra and Enugu States from (2003- 2013). In the light of the above, the study specifically examined why the MTN and Glo companies engage in corporate social responsibility, the impact of MTN and Glo corporate social responsibility on the stakeholders in Anambra and Enugu States and how MTN and Glo can enhance their corporate social responsibility in order to achieve greater stakeholder’ satisfaction in Anambra and Enugu States. Data collected for this study are from both primary and secondary sources Primary data were obtained from pretested questionnaire administered to 250 respondents in Anambra and Enugu states of Nigeria using both stratified and purposive sampling technique. Data was analyzed using chi- square. The analysis of data and the interpretation of results reveal that the corporate social responsibility activities of MTN and Glo have impacted positively on stakeholders in the states; although the awareness level is still low. The study however concluded that the corporate social responsibility activities of MTN and Glo are relatively inadequate in the states when considered from the enormous profit generated by the companies in the states.