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USING EVENT MARKETING AS A STRATEGY FOR INTRODUCING NEW PRODUCT (A STUDY OF NESTLE AND WONDER FOOD).

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Abstract

USING EVENT MARKETING AS A STRATEGY FOR INTRODUCING NEW PRODUCT (A STUDY OF NESTLE AND WONDER FOOD).

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Tags: event marketing strategy, Nestle Foods, consumer acceptance, new products
Size: 190.88KB
Uploaded by Jerry Okaro
Uploaded on 15/04/2019
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