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APPLICATION OF NEW ADVERTISING STRATEGIES AND TECHNIQUES FOR CHANGING PUBLIC BEHAVIOUR: A STUDY OF STREET HAWKING AND CHILD ABUSE

By Duru Joy Obiageli

APPLICATION OF NEW ADVERTISING STRATEGIES AND TECHNIQUES FOR CHANGING PUBLIC BEHAVIOUR: A STUDY OF STREET HAWKING AND CHILD ABUSE

Published: 09/07/2005

Tags: IMC, integrated marketing communications, public behaviour, advertising strategies

Size: 255.81KB

PUBLIC RELATIONS MANAGEMENT AND THE SUSTENANCE OF DEMOCRACY IN NIGERIA: A SURVEY OF THE DYNAMICS OF EXECUTIVE - LEGISLATURE RELATIONS

By Dibang James E.

PUBLIC RELATIONS MANAGEMENT AND THE SUSTENANCE OF DEMOCRACY IN NIGERIA: A SURVEY OF THE DYNAMICS OF EXECUTIVE - LEGISLATURE RELATIONS

Published: 15/10/2004

Tags: public relations management, democracy, executive, legislature

Size: 0.98MB

MARKETING OF BANK SERVICES STRATEGIES (A STUDY OF THE SELECTED BANKS IN LAGOS METROPOLIS)

By David Oludare Ariyo

MARKETING OF BANK SERVICES STRATEGIES (A STUDY OF THE SELECTED BANKS IN LAGOS METROPOLIS)

Published: 18/04/2008

Tags: marketing, bank services, strategies, Lagos

Size: 242.58KB

THE RELEVANCE OF PUBLIC RELATIONS (PR) TO BRAND IMAGE AND POSITIONING IN THE MANUFACTURING INDUSTRY IN LAGOS

By David Ayoola Shonowo

THE RELEVANCE OF PUBLIC RELATIONS (PR) TO BRAND IMAGE AND POSITIONING IN THE MANUFACTURING INDUSTRY IN LAGOS

Published: 23/04/2009

Tags: public relations, PR, brand image, manufacturing industry, Lagos

Size: 1.92MB

THE IMPACT OF INTERNET MARKETING STRATEGY ON THE NIGERIAN ECONOMY

By Dania, Yusuf Abu

THE IMPACT OF INTERNET MARKETING STRATEGY ON THE NIGERIAN ECONOMY

Published: 19/11/2010

Tags: internet, marketing, Nigerian economy, impact

Size: 232.97KB

DETERMINATION OF CHOICE OF ACADEMIC PROGRAMME (COURSES) AMONG NIGERIAN YOUTHS IN INSTITUTIONS OF HIGHER LEARNING

By Cyprian Nebo .u.

DETERMINATION OF CHOICE OF ACADEMIC PROGRAMME (COURSES) AMONG NIGERIAN YOUTHS IN INSTITUTIONS OF HIGHER LEARNING

Published: 21/02/2005

Tags: academic programme, courses, Nigerian youths

Size: 1.13MB

PROBLEMS AND PROSPECTS OF MARKETING SMALL AND MEDIUM S(:ALE INDUSTRIAL PRODUCTS A STUDY OF SELECTED SMALL SCALE INDUSTRIES

By Chukwu Rose Ann Ebere

PROBLEMS AND PROSPECTS OF MARKETING SMALL AND MEDIUM S(:ALE INDUSTRIAL PRODUCTS A STUDY OF SELECTED SMALL SCALE INDUSTRIES

Published: 21/07/2003

Tags: marketing, small and medium scale, industries, Chukwu

Size: 238.08KB

AN INVESTIGATION INTO SPORT SPONSORSHIP AS A MARKETING TOOL A STRUCTURED LITERATURE REVIEW

By Chiwike Chioma N

AN INVESTIGATION INTO SPORT SPONSORSHIP AS A MARKETING TOOL A STRUCTURED LITERATURE REVIEW

Published: 17/06/2010

Tags: sport sponsorship, marketing tool

Size: 2.00MB

THE IMPACT OF SEGMENTATION ON THE MARKETING OF GOVERNMENT PROGRAMMES IN SELECTED LOCAL GOVERNMENT AREAS IN ENUGU STATE

By Chinyere, Pamela Akonu

THE IMPACT OF SEGMENTATION ON THE MARKETING OF GOVERNMENT PROGRAMMES IN SELECTED LOCAL GOVERNMENT AREAS IN ENUGU STATE

Published: 09/02/2012

Tags: local government, market segmentation, government programmes

Size: 1.07MB

MARKETING OF BANKING SERVICES IN NIGERIA (1990s - 2000)

By Chime, R.i.

MARKETING OF BANKING SERVICES IN NIGERIA (1990s - 2000)

Published: 09/09/2011

Tags: banking industry, Nigeria, economy, strategic marketing, healthy competition

Size: 1.53MB

Problems of Marketing Agricultural Products in Enugu State (A Case Study of Nigerian Marketing Board)

By Chime, Ifeoma Sandra

Problems of Marketing Agricultural Products in Enugu State (A Case Study of Nigerian Marketing Board)

Published: 16/08/2002

Tags: Nigerian Marketing Board, agricultural products, marketing, rural farmers

Size: 3.71MB

MARKET ING COMMUNICATION STRATEGY FOR EFFECTIVE POLITICAL MARKETING. A CASE STUDY OF LOCAL GOVERNMENT ELECTION IN ABIA STATE.

By Chima, Emmanuel Obi

MARKET ING COMMUNICATION STRATEGY FOR EFFECTIVE POLITICAL MARKETING. A CASE STUDY OF LOCAL GOVERNMENT ELECTION IN ABIA STATE.

Published: 18/10/2006

Tags: local government elections, Abia, voting behaviour, marketing communication strategy

Size: 929.64KB

AN ASSESSMENT OF THE EFFECTIVENESS OF THE DISTRIBUTION STRATEGIES OF MANUFACTURED ROOFING SHEETS FIRMS IN NIGERIA: A STUDY OF EMENTITE LTD

By Chibuko James Chike

AN ASSESSMENT OF THE EFFECTIVENESS OF THE DISTRIBUTION STRATEGIES OF MANUFACTURED ROOFING SHEETS FIRMS IN NIGERIA: A STUDY OF EMENTITE LTD

Published: 19/07/2008

Tags: distribution strategies, manufactured roofing sheet, Emenite, product availability

Size: 309.76KB

USING EVENT MARKETING AS A STRATEGY FOR INTRODUCING NEW PRODUCT (A STUDY OF NESTLE AND WONDER FOOD).

By Chibueze-ray Ifeoma

USING EVENT MARKETING AS A STRATEGY FOR INTRODUCING NEW PRODUCT (A STUDY OF NESTLE AND WONDER FOOD).

Published: 21/04/2008

Tags: event marketing strategy, Nestle Foods, consumer acceptance, new products

Size: 190.88KB

INVESTIGATION OF CORRUPTION IN TAX ADMINISTRATION .AND GOVERNMENT REVENUE DERIVATION IN SELECTED STATES OF NIGERIA, (A CASE STUDY OF ANAMBRA STATE AND ENUGU STATE).

By Chigbo Kanayo C.

INVESTIGATION OF CORRUPTION IN TAX ADMINISTRATION .AND GOVERNMENT REVENUE DERIVATION IN SELECTED STATES OF NIGERIA, (A CASE STUDY OF ANAMBRA STATE AND ENUGU STATE).

Published: 21/02/2000

Tags: corruption, tax administration, government revenue, Anambra, Enugu

Size: 2.05MB